CANWATER,Inc.

JP | EN

Break rules.
Keep roots.

Hold nothing, taste everything.

About Us

At our core lies a sincere and disciplined passion for tradition.
We honor history and heritage deeply.

Yet it is precisely because of this respect that we choose to express it through a one-of-a-kind style—to carry its value to the world.
Avant-garde and cool, a hybrid of street freedom and sensual allure.

The authentic weight that lives within, contrasted with a bold, effortless lightness on the surface.
By provoking tradition through this contrast, we shape the future of a new tradition.

Brand

EASTBLUE

Japanese "sexy" sake

Founder Junya Okuda has traveled to over 40 countries while running food and beverage businesses, researching cuisines around the world. Viewing Japan from the outside led him to rediscover the true appeal of sake—while also questioning a market dominated by narratives centered solely on “Japanese tradition.”

As marketing became increasingly homogenized through metrics such as rice-polishing ratios, he set out to develop a hybrid and challenging style of sake—one capable of expressing sake’s diverse character within global nightlife and luxury scenes.

Line Up Image

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We believe the true essence of sake lies not in numbers, but in pairing. Specifications are merely data.

What matters is where, with whom, and what you are eating when you drink. By looking beyond food pairing to include pairing with moments and scenes, we propose a new way of enjoying sake.

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  • Specs are just numbers.Think about where and what to drink with.
  • Specs are just numbers.Think about where and what to drink with.
  • Specs are just numbers.Think about where and what to drink with.
  • Specs are just numbers.Think about where and what to drink with.
  • Specs are just numbers.Think about where and what to drink with.
  • Specs are just numbers.Think about where and what to drink with.
Party at Serpent à Plume in Paris.

PARTNER / Thanks

SETO SHUZO
Partner

Founded in 1865, this sake brewery is set in the rural landscape of Kaisei Town, Kanagawa Prefecture. Renewed in 2018, it produces all sake in small batches using deep underground water from the Tanzawa mountain system, with carefully steamed rice and traditional box-koji methods.

https://setosyuzo.ashigarigo.com/

sake brewery

EASTBLUE

TSUCHIDA SHUZO
Partner

Founded in 1907, this sake brewery is located in Kawaba Village, northern Gunma Prefecture. The spring water from Mount Hotaka, one of Japan’s 100 famous mountains, is ideally suited to the brewery’s traditional kimoto method. With the philosophy of “bringing out the full umami of rice,” the sake is brewed without any additives, relying solely on the natural microorganisms of the brewery.

https://tsuchidasake.jp/

sake brewery

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HAKUREI SHUZO
Partner

In 1832, Rokuemon Araya, the fifth head of the present Nakanishi family, received permission from the lord of the Tanabe domain to begin sake brewing in Tango-Yura, using rice paid as land tax from the domain. The brewery continues to preserve and pass down the brewing methods established at its founding.

https://www.hakurei.co.jp/

sake brewery

EASTBLUE

TAKAHIRO KOGA
Special thanks

Takahiro Koga, born in Fukuoka in 1987, is a ceramic artist inspired by Sen no Rikyu. Working under the concept of “NEO WABI-SABI,” he creates distinctive ceramic pieces such as Ho-yoroi Sake Cup, NEO DARUMA, and NEO MANEKINEKO, expressing a deep respect for history and culture.

https://takahirokoga.jp/

ceramic artist

EASTBLUE

COMPANY

Company Name
CANWATER,Inc.
Website
https://canwater.co.jp/
Online Shop
https://east-blue.tokyo/
Address
10F, 1-1-35 Nishiawaji,
Higashiyodogawa-ku, Osaka 533-0031, Japan
Representative
Junya Okuda, President & CEO
Established
February 22, 2022
Business Activities
1. Planning and sales of alcoholic beverages and food products
2. Retail and wholesale of the above products
3. Planning and execution of events and pop-ups related to the above
Capital
JPY 30,000,000
Main Partners
Seto Shuzo, Tsuchida Shuzo, Hakurei Shuzo,
Yamamura Glass Co., Ltd.

CONTACT

CANWATER is always open to collaborations
and partnerships
with sake breweries, restaurants, retailers, artists,
and other creative partners.

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    We are flexible and open to all kinds of ideas. Please feel free to contact us.